When it comes to buying a car, I have often thought about the salesmen brokering the deal. However good the car is, I would still rather buy it from a great salesman who knows what he is talking about as oppose to dealing with someone who is just interested in picking up the commission.
I have had some terrible experiences when dealing with executive car salesmen. I would expect these professionals to be experts in their field and have extensive knowledge of the products they are selling, but often, sadly, this is not the case.
When I talk to a salesman I don’t want to realize that I know a lot more about his product and company than he does. I expect him to know the ins and outs, the specs, the details. I also expect him to go out of his way to finalize a deal.
Now I know, this might sound like an “automobile” post, but the principles are true for any business situation:
You should be the expert when it comes to your own business.
You should be polite and accommodating towards your clients.
And obviously you should go out of your way to finalize a deal with them – your salary depends on it!
At the end of the day, as a business person and/or an entrepreneur, above selling your product or concept, you are selling yourself (or a projection of yourself) to your client.
Michael Dell is the founder and CEO of Dell Inc. While at university he started a computer company called PC's Limited. The success of the company enabled him to drop out of the university at the age of 19, and run PC's Limited, which later became Dell, Inc.
Through many challenges Dell survived the race to become the most profitable PC manufacturer in the world, with sales of $49 billion and profits of $3 billion in 2004. (source)
Over the years Michael Dell has been voted both "Entrepreneur of the Year" from Inc. magazine and "Man of the Year" from PC magazine. As of 2009, Forbes estimates Dell's net worth at $12.3 billion.
In this video Dell talks about his innovative ideas to combat challenges, and presents the invaluable advice of being prepared to make mistakes, try new ideas, and be willing to adapt to the circumstances.
Franchising is a great option for many entrepreneurs. It provides you with more control, more independence, and ultimately, more money than a conventional job.
Being Your Own Boss appeals to many people, and with franchising you can be just that, BUT you still have the support and advice from the head Franchisor, which is a huge advantage than trying to start your business on your own. It usually takes a big initial investment to join a franchise, but the profits should make up for this within a few months.
One franchise opportunity that is relatively cheap is Cardies (a shop for cards and gifts). See their Franchise Opportunity here.
Always do your homework when thinking of joining a retail franchise, and be prepared for a lot of initial hard work and long hours.
Many entrepreneurs dream of starting their own business, but may be concerned as to whether they have what it takes to turn their passion into a lucrative organization.
